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guest bio
Startup Accelerator Applying Multisided Crowdsourcing
By Guest Author Soren Petersen Identifying and attracting potential startup firms has so far been a game of chance, with far too much money chasing far too few opportunities. Those most experienced at this game are leading Silicon Valley Venture Capital firms (VC firms). Studies at Harvard University show that entrepreneurs receiving financing from VC
Seven Steps to Apply Design Economically in Startups
By Guest Author Soren Petersen Startups’ biggest challenge is designing a Minimum Viable Product (MVP) and using it to prove that a niche with paying customers can be profitably acquired. Seemingly, the more innovative the product is, the harder the initial early adopters are to locate and learn about their needs, wants and desires. For
Betting Strategies for Breakthrough Innovation Contests
By Guest Author Soren Petersen Guiding design teams through the design innovation process is one of the biggest challenges in new product development (NPD). The path is strewn with ambiguity and uncertainty. Any advice that the project manager can offer rests on their previous experience, which may be highly context dependent and not directly translatable
Donna Kelley
Donna Kelley is an Associate Professor of Entrepreneurship at Babson College and holds the Frederic C. Hamilton Chair of Free Enterprise. She teaches courses at Babson in entrepreneurship, corporate entrepreneurship and entrepreneurship in Asia. In addition, she has made speeches for executives and taught for top universities in China and Korea. Kelley has conducted research
Technology Balance Beam: Balancing Internal and Outsourced Tasks
A guest post by Shane Caniglia Marketing requirements and customer experience are driving the necessity for innovation and speed in our ever-changing business environment of delivering financial education. Right now, there are many simultaneously interlocking elements in development: Web initiatives and analysis, data capture and management, social media, and mobile applications. I consider these 5
Shane Caniglia
The Rich Dad Company, a financial education company, sought out Shane Caniglia to spearhead technology initiatives that they had never tackled before. Rich Dad, Poor Dad series author, Robert Kiyosaki, and his wife, Kim, realized that serving financial literacy to the masses took an application of technology that did not exist in their company at that time. Creative
Soren Petersen
Søren Petersen, CEO of Ingomar&Ingomar – Consulting, has assisted top tier international organizations to develop products, systems and methodologies for the past two decades. He received a Master of Science degree in mechanical engineering from the Technical University of Denmark and a Bachelor of Science in Transportation Design from Art Center College of Design. He
Ashok Jaga
Ashok Jaga is the founder and CEO of Azuyo Research Inc., a startup company that specializes in mobile and social apps. Before Azuyo, Ashok worked in the telecom industry for more than 10 years in VoIP startups in the San Francisco Bay Area. Ashok was also part of the core team that set up the India Development Center
