By Sramana Mitra and guest author Sudhindra Chada Sramana: The process of transactional selling, selling yellow pages memberships or club memberships is a very different kind of selling from the consultative selling you are talking about. It is much, much harder to find people who can do [consultative selling] on the phone. I have gone
By guest authors Irina Patterson and Candice Arnold This is the thirty-fifth interview in our series on financing for entrepreneurs. I am talking to Venktesh Shukla, chair of TiE Angels. TiE Angels is an angel investment group formed by charter members of TiE Silicon Valley, the flagship chapter of TiE organization globally. TiE global is
By Sramana Mitra and guest author Shaloo Shalini Sramana: These third-party companies are the ones with which you already work. You are not bringing in third-party companies that are specific to different vendors and their technologies? Scott: That is correct. Sramana: I see. Is that because you trust these integration vendors? Scott: We already have
By guest authors Irina Patterson and Candice Arnold Irina: Do you try to estimate a particular return over a particular period? Kindra: Of course. That’s part of the entire process. We look at an anticipated return to see if the return makes sense for an investment and the valuation x return makes sense, so absolutely.
By guest authors Praveen Karoshi and Prashant Sachdev Prashant: If you have to assign a monetary number to the full range of services that incubator provides, how much would it be per company? Nandini: Less than $100,000. Prashant: Can you share revenue numbers of companies before and after incubation?
By Sramana Mitra and guest author Sudhindra Chada Sramana: What happens after you have bucketed the leads and sorted them? What is the next step? Mark: The sales process kicks in. We have a six-step sales methodology. The first step is research. I will tell you the six steps and then elaborate on what they
By guest author Mark Yacano [We first covered the legal industry’s use of the cloud in an interview with Michael Aginsky of Gibbons P.C. Today, guest author Mark Yacano of Hudson Legal offers some practical advice on what CIOs, CTOs, and other technical staff at law firms and companies in the legal field can do
By Sramana Mitra and guest author Shaloo Shalini Sramana: Let’s say a vendor came along and said that they would provide you exactly what your consumer packaged goods (CPG) specific analytics vendors are offering, that the same functionality, all that vertical domain knowledge, but with respect to CPG on top of SAP data or Oracle