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It’s A Successful Product, But Is It A Successful Brand?: “About Jenga” (Part 3)

Posted on Saturday, Oct 10th

By Guest Author Leslie Scott When you first arrive as a visitor to the Mpala Research Centre in Laikipia, Kenya, (where my zoologist husband and I spend 4 months of each year), you are handed an information pack containing everything from an article on the history of Mpala (the 48,000-acre wildlife conservancy and working cattle

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Erika Valdez

Posted on Saturday, Aug 8th

Erika Valdez is a recent graduate of the MBA program (May 2009) at the H-E-B School of Business & Administration at the University of the Incarnate Word in San Antonio, Texas, USA. She is a research assistant and intern who focuses on women entrepreneurs for Sramana Mitra on Strategy and a research assistant for the

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Bill McGinnis

Posted on Sunday, Apr 19th

Bill McGinnis, CFA is a securities expert witness involved in testimony and case analysis worldwide. He is retained by either plaintiffs or defendants in cases cover issues including: investment suitability issues, securities fraud, insider trading, fiduciary issues, investment research, excessive trading, investment manager standards of practice, accounting fraud, and more. He founded W. McGinnis Advisors,

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James T. Healy

Posted on Saturday, Apr 18th

James T. Healy is President and CEO of LogicVision, Inc. LogicVision provides proprietary embedded test technology that enhances time to yield in the manufacturing of complex semiconductors. Prior to joining LogicVision Jim was the president of Spirox, USA. He also held senior management positions at ASAT USA, FormFactor, Inc., Genus Corporation and Credence Systems, and

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Anneke Seley on Sales 2.0 (Part 2)

Posted on Sunday, Feb 1st

From Chapter 2 of ‘Sales 2.0: Improve Business Results Using Innovative Sales Practices and Technology’ by guest authors Anneke Seley and Brent Holloway. WHY IS SALES 2.0 IMPERATIVE FOR YOUR BUSINESS? Continued  Marketing and sales professionals in every industry need to reexamine their markets, potential new customers, and how new and current customers evaluate and

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Closing the Innovation Gap (Part 1)

Posted on Thursday, Nov 27th

[This Thanksgiving weekend I’m featuring excerpts from the first chapter of Closing the Innovation Gap: Reigniting the Spark of Creativity in a Global Economy by renowned entrepreneur and guest author, Judy Estrin. According to Estrin, innovation comes from the interplay of three drivers of creative change: research, development and application, what she calls the “Innovation Ecosystem”.

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Designs of the Week: The Movie Theater Experience

Posted on Sunday, Nov 23rd

By guest authors Charley Bush and Kathy Hwang of design and business consultancy 3Strand Innovation When was the last time you went the movies? Was it an experience worth remembering? The movie theater industry has been facing stagnating revenues for a while now. So why have industry players continued to put little effort into innovations

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