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- The Accelerator Conundrum
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gesture
Best of Bootstrapping: Gesture CEO Jim Alvarez Bootstraps to $10 Million
Jim has bootstrapped a $10M company by providing a software solution to the charity auction management problem. Interesting journey. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Jim Alvarez: I was born and raised in the south side
Bootstrapping to $10 Million: Gesture CEO Jim Alvarez (Part 5)
Sramana Mitra: As you have built this business, are you selling through the charities directly or are there channel partners? You brought up Ritz-Carlton. Ritz-Carlton holds a lot of charity events in its ballroom and so do many other luxury hotels on behalf of major charities. Jim Alvarez: Most of our business is gained directly
Bootstrapping to $10 Million: Gesture CEO Jim Alvarez (Part 4)
Sramana Mitra: The two of you got this product going. How did you find your customers? Jim Alvarez: I literally went door to door. I said, “I have this idea to help you manage the whole fundraising process during the event. Will you take a shot?” This was a pretty big pain point that charities
Bootstrapping to $10 Million: Gesture CEO Jim Alvarez (Part 3)
Sramana Mitra: You basically built this on your father’s farm? Jim Alvarez: Yes. Sramana Mitra: You turned it into a theme park kind of thing? Jim Alvarez: Yes. This is our 8th year and we are still growing strong. It’s a really big operation. I’ve got eight people in the parking lot, three police officers,
Bootstrapping to $10 Million: Gesture CEO Jim Alvarez (Part 2)
Sramana Mitra: It was not e-commerce. You were getting golf clubs made in China and wholesaling them to retailers. Jim Alvarez: Yes, I did have an e-commerce site as well but majority of our business was from wholesaling it to big golf retailers. Sramana Mitra: How long did that go on? Jim Alvarez: I did
Bootstrapping to $10 Million: Gesture CEO Jim Alvarez (Part 1)
Jim has bootstrapped a $10M company by providing a software solution to the charity auction management problem. Interesting journey. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Jim Alvarez: I was born and raised in the south
