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HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
gerrit kolb
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 7)
Sramana Mitra: You should look at WebLinc. WebLinc is a very comprehensive system with one of the best personalization capabilities on the commerce side. They’re not necessarily as focused on the content side, although they are doing some very interesting user-generated content work. Let’s talk about open problems and opportunities out there. Based on this
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 6)
Sramana Mitra: Interesting. Can you give us some examples from your customer base where this kind of content–commerce fusion is happening on their website as we speak? Gerrit Kolb: One example is Homebase. Homebase is using IBM system in the back-end. Then, we have JD Group who is using SAP in the back-end system. What
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 5)
Sramana Mitra: How do you do it? Gerrit Kolb: Most traditional web content management systems typically rely on an approach where the delivery of the web page is left to the web server. This means that you basically have a static environment that you can change a little bit with a little JavaScript. Our differentiating factor is that
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 4)
Gerrit Kolb: You asked about the completeness of the e-commerce platform. How do you integrate and what is the mechanism? There are basically two ways you can integrate. It’s typically referred to as who owns the glass. Some vendors go in and they say, “We’ve got to control the glass because the experience is so
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 3)
Gerrit Kolb: Basically, there are two outcomes. Number one is that the story that you’re telling allows you to create packages that are combined with stories that are entertaining and sticky for the customer. The customer comes back because he wants to hear the stories about specific areas of interest. Secondly, people are able to find you
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 2)
Sramana Mitra: Help me understand the correlation with e-commerce. Gerrit Kolb: Typically, e-commerce solutions deal with making the product catalog available through a website. You end up having a grid where you can pick which product you want, what color you want, what quality you want, and what size you want. Then you have a shopping cart
Thought Leaders in E-Commerce: Gerrit Kolb, CEO of CoreMedia (Part 1)
You have heard me talk about a vision for Web 3.0 since 2007, when I first published my Web 3.0 = (4C + P + VS) equation. In this interview, we discuss how the systems behind the scene are coming along to make a full Web 3.0 user experience possible. Sramana Mitra: Let’s start with
