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HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
evariant
Best of Bootstrapping: Bootstrapped a Product Using Services First
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Here is yet another case study of a services company successfully bootstrapping a product, then raising Venture Capital. Here is my conversation with Bill Moschella, Co-founder of Evariant, from 2015. Healthgrades acquired Evariant in 2020. Sramana Mitra: Let’s begin at the beginning of your personal story.
Best of Bootstrapping: Bootstrapping Evariant Using Services
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Yet another case study of a services company successfully bootstrapping a product, then raising Venture Capital. Here is my conversation with Bill Moschella, Co-founder of Evariant, from 2015. Sramana Mitra: Let’s begin at the beginning of your personal story. Where are you from? Where were you
Bootstrapping Using Services: Evariant CEO Bill Moschella (Part 6)
Sramana Mitra: In terms of your own customer acquisition, is it all direct selling? Do you have a field sales force? Bill Moschella: Yes, we have field sales and partner channel as well. We have an awesome partner channel team who are from Cloudera, Microsoft, and Oracle. They are now on-board and doing an amazing job.
Bootstrapping Using Services: Evariant CEO Bill Moschella (Part 5)
Sramana Mitra: Let’s say you do that segmentation and figure out where the gap is. Do you also handle stuff like Google PPC campaigns for them? Bill Moschella: Yes. They can either use their own agency, do it internally, or use our media-as-a-service where they pay a subscription cost to the media and then we
Bootstrapping Using Services: Evariant CEO Bill Moschella (Part 4)
Sramana Mitra: When you went to raise from this Manhattan firm with healthcare industry folks out there, what stage were you in? Did you already have a product? Did you have customers? Bill Moschella: We actually did. By the time the raise goes down at the end of 2011, we had a decent customer base.
Bootstrapping Using Services: Evariant CEO Bill Moschella (Part 3)
Sramana Mitra: What form did the idea take? When you decided that you were going to build your own product, you said you observed the gap in the CRM space within the healhcare market, what format did this idea evolve into? Bill Moschella: It evolved into what it still is today. We built a healthcare
Bootstrapping Using Services: Evariant CEO Bill Moschella (Part 2)
Sramana Mitra: At what point does the strategy change? You described one strategic change which went from pure services to multi-year contracts and then to reselling other people’s software. What’s the next major change in strategy? Bill Moschella: The next major change in strategy happened somewhere around 2007 where the reselling of original equipment manufacturing
Bootstrapping Using Services: Evariant CEO Bill Moschella (Part 1)
Yet another case study of a services company successfully bootstrapping a product, then raising Venture Capital! Sramana Mitra: Let’s begin at the beginning of your personal story. Where are you from? Where were you born and raised? What’s the back story of your entrepreneurial story? Bill Moschella: I was born and raised in Connecticut. I
