From Student Entrepreneur to a $15 Million Revenue Ultralight Business: Stephanie Madesh, CEO of Kalon Clothing (Part 3)

Sramana Mitra: What happened in 2010? Stephanie Madesh: We doubled that year. We were at the $300,000 level. That was two-fold. We had started a print-on-demand. That had its own website. That drove the other $150,000 in sales. Sramana Mitra: What were you printing on demand? T-shirts?

From Student Entrepreneur to a $15 Million Revenue Ultralight Business: Stephanie Madesh, CEO of Kalon Clothing (Part 2)

Sramana Mitra: Was the age group you were trying to go after your own age group? Stephanie Madesh: Yes. I was going after the 20- to 30-year-old market back then. As it evolved, my customers base were more in the 20- to 60-year old category. Sramana Mitra: How did you acquire the customers?

From Student Entrepreneur to a $15 Million Revenue Ultralight Business: Stephanie Madesh, CEO of Kalon Clothing (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Stephanie was a Sophomore in college when she started her venture. Wonderful story of a student entrepreneur growing into a multi-million dollar ultra-light e-commerce business. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and

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From Student Entrepreneur to a $15 Million Revenue Ultralight Business: Stephanie Madesh, CEO of Kalon Clothing (Part 6)

Sramana Mitra: What percentage of your business is the plus size? Stephanie Madesh: From 2x up, we run about 30%. Men’s is higher – about 35%. We go up to 4x for men’s. For women’s, we go up to 2x on a knitted item and 4x for the rest. Sramana Mitra: What other categories are

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Bootstrapping to $10 Million Using Services: Sameer Maggon, CEO of SearchStax (Part 3)

Sramana Mitra: What was the pricing? Sameer Maggon: The first offering that we sold was for about $10,000 a year.  Sramana Mitra: How did that business ramp? When you start off with a bootstrapping with services model, your services revenues far outpace product revenues. Gradually, it starts to tilt.

Bootstrapping to $10 Million Using Services: Sameer Maggon, CEO of SearchStax (Part 2)

Sramana Mitra: What go-to-market strategy are you following? Is it a SaaS product that you go to market with? Sameer Maggon: SearchStax, at a high level, is a search company. We offer Search-as-a-Service. It’s a SaaS/PaaS offering that is provided for mid-market to large enterprises on a subscription basis.  Sramana Mitra: So it’s a SaaS

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Bootstrapping to $10 Million Using Services: Sameer Maggon, CEO of SearchStax (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Excellently navigated journey! Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, and in what kind of background? Sameer Maggon: I grew up in Delhi. I did my engineering in Computer Science from Pune. Then I

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Entrepreneur Couple Bootstrapping an E-Commerce Business Using a Paycheck and Crowdfunding: Nomad Lane Co-Founders Kish Vasnani and Vanessa Jeswani (Part 7)

Sramana Mitra: Did this come to a complete standstill or was there still a business? Kish Vasnani: In 2020, we did just under a million. Of that, about 70% came from the first three months of the year. The rest of the year was really tough. Sramana Mitra: Are you still in Bali? Kish Vasnani:

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