Solo Entrepreneur to $10M+ Niche E-commerce Success: DoggieLawn Founder Natalie Youn (Part 1)

Natalie has done a superb job of positioning a niche product and building a great business starting solo. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born and raised? What kind of background?

Bootstrapping to $3M a month: Prequel CEO Timur Khabirov (Part 4)

Sramana Mitra: What are some examples of non-paid customer acquisition? Timur Khabirov: Some celebrity who makes their own content. Let’s talk about viral effect. The first one was BTS. I didn’t know about this band before, but they started using Prequel. When I woke up, we were on the top. The BTS group used Prequel

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Bootstrapping to $3M a month: Prequel CEO Timur Khabirov (Part 3)

Sramana Mitra: Talk to me about influencer marketing. What did you do? Timur Khabirov: Influencer marketing is a bit complicated. If you’re doing user acquisition, it’s a clear traffic. You understand your consumers. You understand the conversion rate. With influencer marketing, it’s not that easy to manage this. Sramana Mitra: But it’s worthwhile in your

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Bootstrapping to $3M a month: Prequel CEO Timur Khabirov (Part 2)

Sramana Mitra: Explain, step by step, how you brought this product to market? Timur Khabirov: You need to understand what the market needs. We have social media platforms. What do they need? First and foremost, it has to be a time saver. Then, it has to be easy. Sramana Mitra: Are we talking about a

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Bootstrapping to $3M a month: Prequel CEO Timur Khabirov (Part 1)

Timur has bootstrapped a digital app to $3M a month. Read on to learn how. Sramana Mitra: Let’s start at the very beginning of your journey. Where were you born and raised? What kind of background?

Building a Robotics Company from India: Ritukar Vijay CEO of Ottonomy (Part 6)

Sramana Mitra: Who’s paying? Ritukar Vijay: The concessionaire, airport, and end customer. End customers are paying for convenience. They don’t have to pay any tips. Sramana Mitra: Are you making your revenue from the airport payments or concessionaires? Ritukar Vijay: All three of them. We are the single point of contact with the consumer where

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Building a Robotics Company from India: Ritukar Vijay CEO of Ottonomy (Part 5)

Sramana Mitra: Six months later after you got all the feedback and incorporated all the feedback, was there a big check? Ritukar Vijay: It was a monthly subscription. We did a contract of a rolling window of six months. Sramana Mitra: What kind of pricing structure did you set up? Ritukar Vijay: It was around

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Building a Robotics Company from India: Ritukar Vijay CEO of Ottonomy (Part 4)

Sramana Mitra: What happened with Cincinnati airport after the one-month pilot? You now have some money to fix the usability issues. What were the commercials on that? Ritukar Vijay: We were focusing on Robotics-as-a-Service model. There’s a fixed subscription for each month. These robots will perform deliveries. There’s potential revenue share. There was a lot

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