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Building Fat Startups: Delphix CEO Jedidiah Yueh (Part 4)

Posted on Thursday, Sep 13th

Sramana Mitra: What was the competitive landscape like? Jedidiah Yueh: Two years after we started the company and we started marketing the product and the space, we had a competitor enter the market called Data Domain. In the end, both companies were sold to EMC. They were sold for over $2 billion. There’s another lesson

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Building Fat Startups: Delphix CEO Jedidiah Yueh (Part 3)

Posted on Wednesday, Sep 12th

Sramana Mitra: How long did it take you to launch your product from that round? Jedidiah Yueh: It took us a long time. This was my first time as a founding CEO. I’d never run a development program. I still don’t know how to code. We were four years late in shipping product. We shipped

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Building Fat Startups: Delphix CEO Jedidiah Yueh (Part 2)

Posted on Tuesday, Sep 11th

Sramana Mitra: Carry on. Lead us through the next phase of your journey. Jedidiah Yueh: In some ways, since I’m an accidental entrepreneur or even a reluctant technologist, that was a bit of an advantage. I had lots of ideas and I had friends that had lots of ideas, but I wasn’t interested in starting

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Building Fat Startups: Delphix CEO Jedidiah Yueh (Part 1)

Posted on Monday, Sep 10th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Jed has built two fat startups. This discussion delves into the nuances. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Jedidiah Yueh: The funny thing is, I never

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Bootstrapping a Niche e-Commerce Company to $20 Million: iHeartRaves CEO Brian Lim (Part 4)

Posted on Thursday, Aug 9th

Sramana Mitra: What about team size? What kind of team size are you doing all this with and how did that grow over time? Brian Lim: We’re at about 60 full-time folks. Sramana Mitra: You’re in Los Angeles right? Brian Lim: Yes, at Anaheim. Sramana Mitra: All of these people are in Anaheim or are

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Bootstrapping a Niche e-Commerce Company to $20 Million: iHeartRaves CEO Brian Lim (Part 3)

Posted on Wednesday, Aug 8th

Sramana Mitra: Are there any strategic nuances that you could share of how you were able to do that? Brian Lim: Social media was big here. We were able to broadcast our message to the right folks. We had a good ground game where we were meeting fellow glovers and ravers at these music events.

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Bootstrapping a Niche e-Commerce Company to $20 Million: iHeartRaves CEO Brian Lim (Part 2)

Posted on Tuesday, Aug 7th

Sramana Mitra: Is it a glove that you’re selling? I’m trying to understand the form factor of the product that you’re selling here. Brian Lim: They’re white stretch gloves with LED lights at their fingertips. The technology is much more advanced than what we had before. Today you can program these lights using a Bluetooth

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Bootstrapping a Niche e-Commerce Company to $20 Million: iHeartRaves CEO Brian Lim (Part 1)

Posted on Monday, Aug 6th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Niche e-commerce still produces compelling success stories. Read on to see how Brian built iHeartRaves. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Brian Lim: I was born

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