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Taking a Capital Efficient Company Public and Beyond: Medidata CEO Tarek Sherif (Part 7)

Posted on Sunday, Jun 2nd

Sramana Mitra: I remember we talked about it a little bit the last time we spoke. So Veeva has its eyes obviously on the clinical data management space. They have one big customer this year. I think that’s their first big pharmaceutical customer. Can you analyze that deal for us? Tarek Sherif: I can’t analyze

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Bootstrapping From a Small Town in Denmark to $12 Million: Sebastian Petersen, CEO of TrendHim (Part 4)

Posted on Saturday, Jun 1st

Sebastian Petersen: If you want to start an ecommerce company today, it’s very difficult to do it without a lot of funding and thinking big from the very beginning. Today, buying visitors and customers is four times the price it was 10 years ago. You have to think more creatively today. Sramana Mitra: I’d say

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Taking a Capital Efficient Company Public and Beyond: Medidata CEO Tarek Sherif (Part 6)

Posted on Saturday, Jun 1st

Sramana Mitra: In 2009 when you went public, what was the market share situation vis a vis you versus FaceForward? Tarek Sherif: They had a larger market share when we went public. They were larger, certainly, in terms of revenue and market share, but we were growing much faster. Sramana Mitra: Were they public? Tarek

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Bootstrapping From a Small Town in Denmark to $12 Million: Sebastian Petersen, CEO of TrendHim (Part 3)

Posted on Friday, May 31st

Sramana Mitra: What country did you first go into outside Denmark? Sebastian Petersen: Norway and Sweden. Then we started going south into Germany and France. Sramana Mitra: Was there something different that Norway and Sweden wanted? Sebastian Petersen: Only simple things. Once we started moving out of Scandinavia to Germany and France and especially Eastern

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Taking a Capital Efficient Company Public and Beyond: Medidata CEO Tarek Sherif (Part 5)

Posted on Friday, May 31st

Sramana Mitra: What other strategic moves did you make between the $10 million round and the IPO where you grew revenues tremendously? Was there anything you did strategically? Tarek Sherif: Yes, I think there are a couple of things. Let me take you back one step. So, we had two mantras when we were building

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Bootstrapping From a Small Town in Denmark to $12 Million: Sebastian Petersen, CEO of TrendHim (Part 2)

Posted on Thursday, May 30th

Sramana Mitra: Can you tell me how many years are we talking in this mode? When did you move out of your mom’s house to your own apartment? Sebastian Petersen: We only did that for about six months. Sramana Mitra: How much were you doing, revenue-wise, when you moved to the apartment? Sebastian Petersen: I

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Taking a Capital Efficient Company Public and Beyond: Medidata CEO Tarek Sherif (Part 4)

Posted on Thursday, May 30th

Sramana Mitra: The first customers that you were getting traction with, how much were they paying you? Tarek Sherif: We tried a couple of different charging models. At first, we thought about a per-patient model. Back then, people were charging per data point. We tried a couple of those and they were frustrating for us.

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Bootstrapping From a Small Town in Denmark to $12 Million: Sebastian Petersen, CEO of TrendHim (Part 1)

Posted on Wednesday, May 29th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  What a wonderful story of an ecommerce company bootstrapping to $12 million from a small town called Horsens in Denmark. All 60 employees work out of Horsens currently. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you

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