categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
entrepreneur journey
Bootstrapping to $10 Million from Canada: Jory Lamb, CEO of VistaVu (Part 6)
Sramana Mitra: Right now, we don’t have any visibility into how you built the business. I understand that you opened offices here and there, but I need mechanics of how you built the business. You built your product on top of SAP. Was SAP helping you generate leads in the oil and gas industry or
Bootstrapping to $10 Million from Canada: Jory Lamb, CEO of VistaVu (Part 5)
Sramana Mitra: I’m with you that you set that up as a separate entity, ran by a full-time manager, and you focused on oil and gas contract software development. That’s where we are, right? Jory Lamb: We focused on oil and gas commercial software products that would sit on top of SAP. We got out
Bootstrapping to $10 Million from Canada: Jory Lamb, CEO of VistaVu (Part 4)
Sramana Mitra: What was the go-to-market? Was it the same? You identified some influencers, sold to influencers, and then leveraged them to sell to the rest of the market, is that right? Jory Lamb: It was a little bit different, but we started that way. We went into an area of influencers. We worked with consulting
Bootstrapping to $10 Million from Canada: Jory Lamb, CEO of VistaVu (Part 3)
Sramana Mitra: Let me see if we’ve got what you’re trying to say here. You got it off by providing training to farmers in Canada. That was the primary revenue-generating business that went on in the beginning. At some point in that time frame, you were offered to do a custom software development work by
Building Large Scale Enterprise Software Companies: Louis Tetu, Founder of Taleo, CEO of Coveo (Part 6)
Sramana Mitra: If I understand it correctly, you have not only the indexers and the crawlers but also connectors to different systems like Salesforce that then allows you to bring all that together in contact. Louis Tetu: You’re right. Obviously, you understand technology really well. Sramana Mitra: I’m a computer scientist from MIT. Louis Tetu: So we
Building Large Scale Enterprise Software Companies: Louis Tetu, Founder of Taleo, CEO of Coveo (Part 5)
Sramana Mitra: Our program is 100% based on this philosophy that you have to immerse yourself in customers and you have to understand the customer dynamics—why they buy, when they buy, and how they buy. Louis Tetu: If you do that, you can use seed capital to get very quickly to a use case and
Building Large Scale Enterprise Software Companies: Louis Tetu, Founder of Taleo, CEO of Coveo (Part 4)
Sramana Mitra: Just to get the facts straight, you have a bunch of Fortune 50 companies starting to adopt the solution. You did the seed round yourself. What about the venture round? At what point in that adoption cycle did that venture round come in? I’m not talking about post-IPO. I’m talking about the pre-IPO
Building Large Scale Enterprise Software Companies: Louis Tetu, Founder of Taleo, CEO of Coveo (Part 3)
Sramana Mitra: In the case of HP as the anchor tenant, were they paying you? Louis Tetu: They were in exchange for significant development capacity and applications suited to their needs. Of course, we had the framework for that. As I said, we went to them with a concept of digital competence profile. That was a significant
