categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
A Conversation About Sexual Harassment with Janine Yancey, CEO of Emtrain (Part 5)
Sramana Mitra: How are your clients responding to this point? This is a very interesting point. Janine Yancey: Up until this year, it’s been a difficult conversation to have. That’s why the employers that do partner with us are the ones that are more progressive. They can see the bigger picture. This year, people are
A Conversation About Sexual Harassment with Janine Yancey, CEO of Emtrain (Part 4)
Sramana Mitra: I actually don’t think it’s a problem. You’ve built a reasonable, profitable company that you own yourself with a small group of team members. You’re at $5 million in revenue. I don’t see why you apologize for it. Janine Yancey: I guess the reason why is, I look back and I cringe at
A Conversation About Sexual Harassment with Janine Yancey, CEO of Emtrain (Part 3)
Sramana Mitra: What was an average deal size when you were selling these to your first batch of clients? Janine Yancey: I believe the first actual client was Intuit. I think it was $30,000 for their whole organization. It was significantly discounted. Some of the first clients were organizations that I had relationships with. Sramana
A Conversation About Sexual Harassment with Janine Yancey, CEO of Emtrain (Part 2)
Sramana Mitra: Let’s do the Entrepreneurs Journeys story. When did you step out of your Google affiliation and start this company? Janine Yancey: In 2004 or 2005. I was still practicing law through the end of 2005. I had formally started Emtrain as a corporation because I’m a lawyer so it’s an easy enough thing
A Conversation About Sexual Harassment with Janine Yancey, CEO of Emtrain (Part 1)
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Janine has built a $5M a year bootstrapped business in the realm of legal training for employment and workplace issues. A core part of her expertise is in sexual harassment and related concerns that are currently hot topics in the industry. This is a must-read interview
Bootstrapping with Sophisticated Strategy: Rob Douglas, CEO of BioConnect (Part 6)
Sramana Mitra: Interesting. When did you crack your first multi-million enterprise deal in this mode? Rob Douglas: A couple of years ago. Now it’s a regular course for our company. Sramana Mitra: Excellent. This strategy really worked out. Rob Douglas: Yes, it has. It needs a lot of patience to get there. You really have
Bootstrapping with Sophisticated Strategy: Rob Douglas, CEO of BioConnect (Part 5)
Sramana Mitra: Talk about the customer acquisition strategy and the scaling of revenue. Rob Douglas: Customer acquisition is a three-step process. Step one is, BioConnect needs to be integrated into target software platforms. Step two is, we use that partner’s ecosystem to plant the flags of BioConnect. If we become integrated into that software platform,
Bootstrapping with Sophisticated Strategy: Rob Douglas, CEO of BioConnect (Part 4)
Sramana Mitra: Did you bootstrap this company? How did you build the product? How long did it take your to build the product? Rob Douglas: We bootstrapped it. We incorporated and started in the basement. The first year was all spent in research. From there, we began the process of developing what our product would
