If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Niche e-commerce still produces compelling success stories. Read on to see how Brian built iHeartRaves. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Brian Lim: I was born
Sramana Mitra: In 2015, you decided to create this cloud stack. Then you started getting traction with other customers like Magento. How did you get to that? What gave you the idea of building that stack? Fred Plais: We were involved in several e-commerce projects where things were failing because of DevOps. It was always
Sramana Mitra: We’re going to need to double-click on that. What do you actually provide? My understanding is that Magento is a hosted e-commerce platform. Fred Plais: Exactly. When you take a look at what a development team on the web is, you’re going to have 3 to 4 people that are managing the servers.
Ram Palaniappan: Once we got that algorithm, we were able to expand it to salaried workers as well. Another thing that was interesting was, when I started, I was pushing money out over ACH. It shows up in the employee’s bank account the next day. Over time, we integrated with every ATM and debit network
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Fred has built a wonderful company with a virtual architecture. Read on to see how. Sramana Mitra: Let’s go back to the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Fred Plais: I was
Ram Palaniappan: Then I asked them to fill out a web form if they needed money. Once I had the web form up, people who I didn’t know tried to use it. I got access to their employer’s time attendance system, so I was able to do it for people who I didn’t know. That’s
Sramana Mitra: How big did the company become revenue-wise? Ram Palaniappan: The company ended up with a private equity firm getting a stake in it. Subsequently, the company was acquired by a public company called Green Dot. Sramana Mitra: Was the parent company financing it when you were brought in? Ram Palaniappan: It was financed
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. When people have to live paycheck to paycheck, life can easily get unbearable. Earnin offers loans against paychecks as collateral to alleviate this incessant pressure to low income families at affordable rates. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you