SM: How big is the market for what you have to offer? (TAM analysis is essentially what I am looking for here … ) VJ: $1B-$1.5B. Assume a conservative $25B online spending out of a total of $150B CE spending in the US. Assume 4%-5% of the total online spend in referral. TAM is much
Journalism is not the typical career path selected by young Indians in middle class families. However, Om made a choice and followed his passion. SM: What was the first significant journalism job you had, something you consider a milestone? OM: I don’t think there has been anything that significant. I have been going through an
A Vertical Search engine called Retrevo has come up a few times in our coverage of the Gadget Geeks segment. Here, I interview the CEO, Vipin Jain. SM: Please describe your business value proposition and your product. VJ: Retrevo is a web service that helps consumers with shopping and support of tech products. Retrevo is
Om Malik is a successful writer, reporter and has been entrepreneurial in many ways. He is also one of the pioneers of the blogging phenomena with GigaOm. Om has been a close friend of mine for many years, and was responsible for getting me into blogging. Today, he is one of first bloggers, along with
[Part 4] TheFind launched relatively recently, and has gained very good traction already. They are also generating some ad revenues at a $5-$10 CPM range via a partnership with Glam Media. Let’s hear more details from Siva. SM: What stage are you at now? SK: Our site has been open to consumers for the last
[Part 3] One of the questions I often explore with serial entrepreneurs, is how do they identify the next open problem to work on. In this segment, Siva explains his thought process on how he Found the Find. SM: Under what circumstances did the company get started? SK: The company was started in 2004 while
[Part 2] TheFind obviously has identified an exciting opportunity, but is it big enough? The answer to this question determines whether the venture will scale or not. It’s interesting how Siva derives the TAM. SM: How big is the market for what you have to offer? TAM analysis is essentially what I am looking for
[Part 1] I introduced Siva to some VC friends of mine based on a very specific criteria he had mentioned. The VCs LOVED the company. Why? See how precise and detailed Siva’s analysis is of the customer and the competition. No hand waving in the air. No approximation. Plane hard facts. Impressive! SM: What is