Sramana: In 1996 when you finally left Walmart, the Internet was starting to emerge. Kal Raman: Absolutely. I had a great mentor at Walmart, Mr. Doyle Graham, who is no more. He was like a father figure to me. He was the CIO of the international [division]; unfortunately, he passed when we was the same
Kal is the CEO of GlobalScholar.com. Prior to joining GlobalScholar.com, he was senior vice president of the world wide hardlines business at Amazon.com from August 2004. From 2001 to 2004, he was the CEO of drugstore.com and also served as COO and CIO. Prior to drugstore.com, Kal has served as the CIO of NationsRent and
Sramana Mitra: Do you have partnerships with companies like Skype, Facebook, or other sites that you enable in censored countries? David Gorodyansky: We don’t, but we probably will at some point. I think they know about us because we send such a huge amount of traffic to them. We are happy to talk to them
Sramana Mitra: How has your user growth been affected by the Middle East protests? David Gorodyansky: In Egypt we had about 100,000 users before the uprisings. When they blocked Facebook, Twitter, and the rest of the sites, our usage jumped to 1 million users in a single day. We did not market or advertise; that
Sramana Mitra: What is the ad server infrastructure that supports 2 billion page view a month? David Gorodyansky: It is our own infrastructure. We work with a lot of partners to sell the ads. We have hired a lot of engineers but not a lot of ad sales people. We partner with companies like Yahoo!
Sramana Mitra: What was your motivation for raising a second round of funding? Was it related to the censorship market? David Gorodyansky: In 2008 when we had our second round of money, we did it exactly for that reason. We were already well funded to address the Western market, but we wanted to cater to
Sramana Mitra: All word-of-mouth advertising is seeded somewhere. How did you seed your word-of-mouth campaign? David Gorodyansky: I think it just kind of took off. I would love to identify a specific news article or event that made it happen, but I am not sure what that is. I know that it started taking off
Sramana Mitra: In 2005, did you plan to do what your business is doing today? David Gorodyansky: This is what we planned to do, but it has evolved a bit. There is another very major functionality of the product that we did not even realized when we launched. We filed a bunch of patents after