David Braun: Then the new threat to the business came into the scene. A lot of web designers started to fear that TemplateMonster will kill the custom web design market. They were saying, “You don’t have to use the template because it’s a bad practice. You’d better order the custom design service.” This was how
Sramana Mitra: I wanted to ask you about location and where you’re building your team. Where is the bulk of the organisation? Dave Copps: We’re in Dallas, Texas. Sramana Mitra: Everything is in Dallas, Texas? Dave Copps: We do have satellite offices. We have people in San Francisco, DC, New York, and London. Sramana Mitra:
Sramana Mitra: How did these people find you? David Braun: Basically, because of the forums. I was very active. Sramana Mitra: That’s awesome. David Braun: But you know what, out of this $70,000, $60,000 were fraud and our account was frozen because it was all from stolen credit card numbers. We had to shut down the processing.
Sramana Mitra: Where are you now? Dave Copps: We are growing rapidly. In 2015, we grew 300%. I think it was our breakout year. We are already seeing that growth continue into this quarter. Sramana Mitra: What kind of range are we talking? Is this now a $10 million company or a $20 million company?
Sramana Mitra: You were still in Ukraine? This is happening while you were still in Ukraine? David Braun: Yes, I was in Ukraine. I had shares in that, so I was a co-founder. He was finding the prospects while my job was to organise the production. During this seven months of completing the project, we recruited
When you run a business over a long period of time, technology changes create massive challenges. David has navigated TemplateMonster in several of these. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of circumstances? David Braun: I’m from Georgia
Sramana Mitra: Can you succinctly explain what it is that you have that these large companies don’t have that enables you to win those accounts? Dave Copps: I’d say it’s two things. It’s our core technology and our user experience. We have built a technology that can learn dynamically without the use of any human intervention. Most
Sramana Mitra: How big was the LexisNexis deal? Dave Copps: It ended up being a multi-year deal that paid us over $3 million. Sramana Mitra: That’s awesome. Dave Copps: For a startup, it’s amazing. Sramana Mitra: What about the early parts of this company? Obviously, you had made money from the previous company and you