categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
enterprise
Salesforce.com’s Incubator: René Bonvanie (Part 4)
Here we review the details of the terms. Companies pay $20,000 per cubicle per year for the Incubator, and in exchange they receive training, facilities and access to expertize. SM: Does that $20,000 also give them access to the SalesForce.com platform? RB: We do not charge for building upon the platform. When you start to
Salesforce.com’s Incubator: René Bonvanie (Part 3)
Here, René explains the benefits Salesforce.com receives from the Incubator initiative. The idea is very new to the marketplace, so the effectiveness of it remains to be seen, although common sense indicates this is a solid business plan which we are bound to see replicated in many industries from this point on. SM: What is
Salesforce.com’s Incubator: René Bonvanie (Part 2)
Salesforce.com has developed a truly intriguing concept with the Incubator. I wanted to get a bit of background on the history of the project before we delved into how its working. SM: I am going to focus our discussion primarily on the Incubator, however feel free to include experiences from the broader AppExchange. What was
Salesforce.com’s Incubator: René Bonvanie (Part 1)
René Bonvanie is Senior Vice President and General Manager, AppExchange and Developer Marketing at Salesforce.com. Rene has responsibility for the marketing and strategic direction of the AppExchange on-demand platform and developer marketing through the ApppExchange Developer Network. AppExchange is a novel new business strategy which allows SalesForce to develop symbiotic relationships with established and emerging
iPhone and the Future of Palm
I have already written a few pieces on Palm over the last 2 years: Before the iPhone was announced: * PALM to the boonies * PalmPod After the iPhone was announced: * Palm’s Turnaround Formula * Should Dell Acquire Palm? * Palm Changing Hands? In the context of our more recent discussion about how the
iPhone and the Future of RIM
Frank Levinson wrote an important piece when the iPhone was first announced. As we approach the launch of the iPhone, I would like to review what is going on in the rest of the ecosystem, and how the players are preparing. Let’s start with RIM. The company has recently announced results, and after a strong
Salesforce.com Playing VC
I wrote a piece earlier called Is Bootstrapping Becoming Sexy Again? In that, I made the point that given where the Internet is today, bootstrapping companies has suddenly become very easy, and gobs of venture capital are no longer required to build the vast majority of businesses. Now, many of the larger companies are actually
Salesforce.com Steps into the Main Arena
Today, Salesforce.com (Nasdaq: CRM) announced the acquisition of an OnDemand Content Management SaaS company, Koral, which is a Web 2.0 spin on a mainstream enterprise software application: Content Management. I listened to Marc Benioff’s presentation at the Four Seasons this afternoon. Marc and the CEO of Koral demonstrated some funky functionality, touting Unstructured Data Management
