Google’s Enterprise 3.0 Strategy

Google acquires Postini for $625 Million. This is an excellent acquisition, as Google was already using Postini’s spam filtering technology for Gmail earlier. This acquisition also marks Google’s next move into the Enterprise 3.0 space. Postini is a global leader in on-demand communications security and compliance solutions serving more than 35,000 businesses and 10 million

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Citrix’s Collaboration Business Offers Strategic Options

I wrote about Citrix being an acquisition target for Oracle recently on the grounds of their on-demand collaboration product suite. Since then, I did a bit of digging on the numbers for the Citrix Online business. Whereas Citrix (NASDAQ: CTXS) is primarily an enterprise software company with: * $1.134B revenue 2006 * 60 million users

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Panel on Enterprise 3.0 & Collaboration

On June 25th, I am moderating a panel discussion on the future of Enterprise 3.0 Collaboration. If you are in the Bay Area, and interested in the topic, do consider attending. You can register here. And if you are one my readers, please do come up and introduce yourself.

Salesforce.com’s Incubator: René Bonvanie (Part 11)

To conclude the interview, I bring up the topic of branding. It seems obvious that Salesforce is moving beyond what it’s name suggests it offers clients. At this point, their brand is vastly less ambitious than the company. SM: My final question is regarding AppExchange. Salesforce seems to be moving beyond CRM. RB: We are

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Salesforce.com’s Incubator: René Bonvanie (Part 10)

Here we continue to discuss potential locations for future Incubator sites. Salesforce is attempting to locate in areas which have high supply, meaning an abundance of talented software engineers with entrepreneurial spirit, along with areas with high demand for on-demand software. India would have to be considered one of the highest supply markets. Israel could

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Salesforce.com’s Incubator: René Bonvanie (Part 9)

René shares some recent Incubator success stories. As the Incubator matures, the number of these stories is undoubtedly going to increase. SM: I know you have only been going for five months so far, but do you have any success stories you can share with us? RB: In the past few months a number of

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Salesforce.com’s Incubator: René Bonvanie (Part 8)

Here we finally see how the Incubator does indeed assist companies with obtaining their original customer base, and they do so in a very effective manner. SM: There is nothing wrong in that motivation to try to expand the pie. It is absolutely the right motivation to have. RB: I think the most difficult skill

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Salesforce.com’s Incubator: René Bonvanie (Part 7)

I continue my discussion regarding the need for Incubator companies to receive assistance in their initial customer acquisition phase. I push Rene a fair bit. I think he is getting slightly annoyed and defensive 🙂 SM: If you go back to the beginnings of Salesforce.com, and you ask Mark Benioff, I am sure he will

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