I wrote a controversial Forbes column, How Amazon Could Change Publishing, in the spring. In this column, I submitted that Amazon could disintermediate traditional publishers and agents, and free up money that they could share with authors. My hypothesis was based on the fact that since Amazon has a technology-based merchandising system capable of figuring
My new column on Forbes, Web-Savvy Authors Reap Fame, Fortune tells Elle Newmark’s story of how she got to a seven-figure book deal using the Internet and print-on-demand technology.