The Long Road to Edutainment: Tabula Digita CEO Ntiedo Etuk (Part 1)

Ntiedo Etuk is a graduate of Cornell University’s School of Electrical Engineering. He also holds an MBA from Columbia Business School, where he was a Beta Gamma Sigma graduate. He has managed the creation, implementation and analysis of various consumer products for Bank One and Citigroup. With Citigroup he was selected to work directly with

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Deal Radar 2009: Tabula Digita

Today’s Deal Radar is an educational gaming company, Tabula Digita. Based in New York city, the company was founded by NT Etuk. Part Nigerian and part Bahamian, he came to United States to study Computer Science. Between undergraduate and business school, he did Big Brothers Big Sisters, where he had a little brother. Etuk had

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LeapFrog Lows

The recession does not seem to be good for the educational gaming company LeapFrog, which announced rather depressing Q4 2008 results earlier this month. The company has been trying to do a turnaround and with its new product, Tag, the 2008 holiday season was extremely critical.

Deal Radar 2009: Edutainment Resources, Inc.

Even as companies such as Google, Microsoft and Nokia develop technologies to “write the future of the web” in Kannada, Russian and Nepali, and scholars question whether English will “retain its pre-eminence”, each year millions of people begin to study what is still the official language of organizations as diverse as the European Central Bank,

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Financing & Exit

If you are a very early stage entrepreneur looking for financing, chances are you need a lot more than help with financing. Most likely, you need help with Positioning, as well as overall strategy. For the moment, I do not have the bandwidth to take these projects on on a pure equity basis. I do

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Harry and Remy’s Blend of Edutainment

If you are one of my regular readers, you know that I am a huge fan of good movies, and am happy and willing to be swept off my feet to fantasy places like Hogwarts School of Witchcraft and Wizardry. This weekend, I experienced another such world, that of Remy the rat, who aspires to

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Gen Y & Edutainment

I wrote a piece called Affluenza about 2 years back, discussing the spending habits of Generation Y, and the opportunity that might present for Edutainment products. Generation Y has since evolved to become a very important marketing target, especially because they are hugely reachable. Gen Y is the largest generation in U.S. history. There are

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The Tech Opportunity in Toys

The $20 billion toy industry has faltered in recent years as children’s tastes and styles of play have changed. Toy spending has been widely seen as migrating to consumer electronics. Children are increasingly craving devices their parents want, many analysts say, like cellphones, digital cameras and portable digital music players, iPod being the best example of a beneficiary of this shift. Is there an opportunity for the tech sector innovators in this transition?