The Indian ecommerce market has attracted many a retailer. In particular, niche sectors like office supplies that has an annual growth rate of 15 to 20% is attracting quite a few ecommerce ventures. One such ecommerce startup is Kobster.com, a one-stop e-destination for office supplies. In the highly unorganized office supplies market, Kobster provides an
Search and shopping are two universal online activities. As the process typically goes, a user will pull up a search engine with a purchase already in mind, looking for a place to buy it. But when Simon Vielma was approached by a girlfriend for help finding a pair of shoes she’d seen on a friend’s Facebook,
Pregnant women struggle with clothing over the term of their pregnancy, with some spending a fortune on new maternity clothes, others borrowing a friend’s maternity clothes, and a few buying cheaper, larger clothes that barely fit.
The food industry may seem like the last bastion of brick-and-mortar companies, relying solely on human efforts. Think again. A new crop of entrepreneurs are taking our love of food out of the kitchen and into the digital realm. Several members of 1M/1M, our global virtual startup incubator, have created specialty brands that help consumers eat
Furniture remains a product that people still tend to prefer to buy in person. But some e-commerce furniture businesses manage to succeed. SSTL, Inc., founded in 2009, is an e-commerce company that comprises four distinct furniture websites, BedroomFurnitureDiscounts.com, DiningRoomsOutlet.com, DiscountLivingRooms.com, and TVStandsOutlet.com, all under the Furniture Lenny umbrella. SSTL incorporated in January 2010 to establish
In my November 14, 2011, column Reengineering Capitalism I introduced the One Million by One Million (1M/1M) project. My proposal is that if one million entrepreneurs can reach $1 million each in revenues, that would translate into 10 million jobs. Over the past few months I have been studying the entrepreneurs who come to pitch
Whichever way you look at it, the web has become the place for commerce. Online spending grew again over 2011, and the growth rate has outpaced that of traditional brick-and-mortar stores. While many chain retailers’ online sales are growing, their store sales are shrinking. For the longest time, entrepreneurs wanting to venture off on their
The Betty Mills Company is an Internet top 500 e-retailer that has taken a traditional low-tech business online by selling cleaning and facility products directly to business customers.