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HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
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E-Commerce
Thought Leaders in Big Data: Keith Anderson, VP Strategy of Profitero (Part 4)
Keith Anderson: Prices are really a key driver of that ultimate decision to buy from one retailer versus another. The manufacturers of course are wary of deflation. They don’t want a race to the bottom. They introduce policies like minimum advertised price (MAP). MAP policy is a policy that retailers and manufacturers enter into voluntarily.
Thought Leaders in Big Data: Keith Anderson, VP Strategy of Profitero (Part 3)
Keith Anderson: Besides exactly matching products, one of the fundamental, but not obvious ways we add value is through the matching of products that are not exactly identical. There is just one example—private label products, which are the products that the retailer sells under their own label or a private brand are often positioned as
Bootstrapping to $55 Million from Rural Minnesota: Tom Fallenstein, CEO of Fun.com (Part 3)
Sramana Mitra: What next? What happened in 2006? Tom Fallenstein: In 2006, we moved into a 10,000 sq. ft. facility and started the company. I hired my mom and two sisters to work full-time and started building out the websites. Sramana Mitra: Were there other properties in 2006 or just those three? Tom Fallenstein: No, we
Making Mass Customization Work: Jodie Fox, CEO of Shoes of Prey (Part 3)
Sramana Mitra: Before you resigned, the site had already gone live? Jodie Fox: That’s right. The website broke-even within the first two months. We still have savings that we were relying upon, but it meant that there was financial security in the company. Sramana Mitra: When you say it broke-even in the first two months,
Thought Leaders in E-Commerce: Jeff Cohen, General Manager of CampusBooks (Part 5)
Sramana Mitra: What I see here, which is interesting actually, talks to a similar trend. It’s a significant opportunity out there. There are tons of people in tons of different verticals who have built followings. Maybe, they could be traffic followings. It could be a blog that has a readership. It could be various kinds
Thought Leaders in E-Commerce: Jeff Cohen, General Manager of CampusBooks (Part 4)
Sramana Mitra: The students are making $8,000 to $10,000 a year and you have about 100 of these kinds of sites that you’re working with? Jeff Cohen: I can’t give specific numbers but we have sites that do $100,000 a year in sales and we have sites that do multiple millions a year. They can
Thought Leaders in E-Commerce: Jeff Cohen, General Manager of CampusBooks (Part 3)
Jeff Cohen: Let’s say you are at the University of Denver and you wanted to open up a local online textbook price comparison and market it on campus to all the people you know—that was easy to do. But it was difficult to take that concept at an individual campus level and scale it across
Thought Leaders in E-Commerce: Jeff Cohen, General Manager of CampusBooks (Part 2)
Sramana Mitra: Your target audience is all college students and the price comparison of textbooks is your sweet spot. Jeff Cohen: That is definitely our sweet spot. The technology, theoretically, can be used in the comparison of any book. It’s not specifically tied to a textbook. The actual comparison of the prices could happen for
