SM: Do you provide the teachers and the curriculum? CY: We do provide both; however, the curriculum is our primary focus. Our curriculum consists of online courses that students log into. Each course has a series of units. Each unit requires reading, which can include e-books or articles, as well as projects that students do
SM: When you worked for IBM, what were you doing there? CY: I was working in the e-business sector. I was leading the teams that were doing business engineering at the same time the technology fixes were going on. When a company would Web-enable a legacy system, my teams would be working with the business
Caprice Young is the president and CEO of KC Distance Learning and was formerly vice president of business development and alliances of Knowledge Universe. Prior to joining KU in September 2008, Caprice was president and CEO of the California Charter Schools Association. From 1999–2003, Caprice served as a member and president of the Los Angeles
SM: What is your estimate of the 2010 tutoring market? JC: In dollar terms, the numbers that I have seen suggest that the market is around $4 billion. There are 53 million students in public education in the United States. The real question, which I don’t think anyone can answer, is exactly how many of them need
SM: How many students have you worked with online? JC: Thousands. What is really important is that we have created an online experience built on best practices we learned from our in-person tutoring sessions.
SM: If we were viewing the screen of an online tutoring session, what would we be seeing? Is there a whiteboard? JC: It feels like a whiteboard. It is a shared environment where both teacher and student can see the lesson plan. The teacher can make comments on the screen and write on the screen,
SM: Has your online offering increased demand for your tutoring services? JC: We have also seen growth in pure student demand. Here I refer to students of families who are calling in and saying that they are interested in the Sylvan service but that they would like to take it online. They do not even
SM: Let’s talk about your online business. When did you start delivering your supplemental tutoring services online, and what was your strategy for doing so? JC: We started back in 2001. That was the launch point for our online program delivery. There were a couple of factors driving us to build an online program.