Sramana Mitra: How do you acquire your locksmith customers? Didi Azaria: Word of mouth is big. We believe that once somebody is successful, they’re going to brag about it. This is actually the case. We believe that if we provide great service and show them 20% to 50% growth on the same effort, they become
Sramana Mitra: Tell me more about Workiz that drew you into this as your next step. You’ve got substantial experience. To apply that experience to another problem, this must be a very interesting problem. Didi Azaria: When I was 22, I was a locksmith for six months. I’m not such a great locksmith, but I
AI and ML is largely being applied to problems within the enterprise. Here is an exception where a solution to an SMB problem is being achieved through AI. Very cool story!