Sramana Mitra: What about team? You and your co-founder brought it to almost one million ARR an a bit of seed funding. How did you build the team from there on? Deepak Gupta: Team was one big challenge for us. We had never done teambuilding exercises before. That was something new. We got some initial
Sramana Mitra: What were the components of the full authentication? Deepak Gupta: We did a user name and password with social login. We were managing the full login and registration. Pretty much the whole element of login, registration, forgot password, and user activation. Sramana Mitra: Were you still just within the Drupal ecosystem?
Sramana Mitra: In what timeframe did you zero in on the pricing model? Deepak Gupta: We did experiments on pricing. After 9 to 12 months, we got to a decent pricing model. Sramana Mitra: Can you talk about those experiments? What was working and not working?
Sramana Mitra: What did you get done in those few months when you still had the job? Deepak Gupta: At the beginning, there was a little hesitation whether the product was going to work. As soon as we launched, we started getting customers. Customers started asking questions. In those few months, I saw that there
Deepak tells a textbook story of a developer turned entrepreneur. He and his cofounder started by bootstrapping with a paycheck, validated the hypothesis, and then quit their jobs. We love stories like this, as you know. Sramana Mitra: Tell me where you’re from, born, raised. What kind of background?
Sramana Mitra: One of the trends that we see in the Indian small funds is that some of them are exiting their investments into the Series C or Series D. Is that something you are doing? Deepak Gupta: That is certainly a path for us. Unless we keep investing substantially in the later rounds, it
Deepak Gupta, Founding Partner at WEH Ventures, discusses his fund’s pre-seed and seed funding strategy for Indian startups. Sramana Mitra: Tell us a bit about yourself as well as WEH Ventures. Deepak Gupta: I had been part of the venture ecosystem over the last 20 years off and on. In the last six or seven
Deepak Gupta, Founding Partner at WEH Ventures, discusses his fund’s pre-seed and seed funding strategy for Indian startups.