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david stubenvoll
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 7)
Sramana Mitra: Where are you now? How big is this company? Where are you going from here? What does the market landscape look like? David Stubenvoll: We’re 115 people. We’re north of $20 million in revenue. We introduced a number of new products. Up until last year, all we sold was Wowza streaming engine. We
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 6)
Sramana Mitra: At this point, your main customer acquisition strategy was through this newsletter and the community that you had gotten yourself into, or was there any other kind of customer acquisition strategy in swing at this point? David Stubenvoll: It was an email mailing list. It wasn’t a newsletter. We also attended trade shows.
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 5)
David Stubenvoll: What we found out was that a lot of people felt the same way about that media server product. People started to beg to buy our server. In August of 2006, we decided to turn this into a media server software company. That resulted in, what is today, Wowza Media Systems. Sramana Mitra:
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 4)
Sramana Mitra: It was the height of the bubble. The market was really crazy. It’s no longer possible, thankfully. But at that time, it was possible and a lot of crazy things were going on at that time. Did you blow through all those dollars and not make it? David Stubenvoll: Pretty much. We had actually
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 3)
Sramana Mitra: Who were the target audience for this product? David Stubenvoll: We wanted the interest and attention of consumers in order to sell advertising to various financial players. One of our biggest advertisers were mutual fund companies and brokers. Sramana Mitra: How did it ramp? How did you get the consumer base to attract
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 2)
Sramana Mitra: What did Gulp do? David Stubenvoll: We were your very typical startup in that we wandered a little bit. We started out providing mutual fund information on the Internet. It blossomed into creating websites for mutual funds. We actually created a trading platform, and became one of the larger personal finance sites on
A Serial Entrepreneur’s Journey: Wowza CEO David Stubenvoll (Part 1)
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Ups and downs, successes and failures, experiments and pivots – the stuff that make up a serial entrepreneur’s journey. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? David
