Sramana Mitra: Double click down for me on the AI aspect. I know you were doing AI right up front, but of course, AI has evolved. The market has evolved. Market’s receptivity to AI has evolved. AI has come of age, so to speak in the last fifteen years. Where are you with AI? What
Sramana Mitra: Okay. So that’s one positioning differentiation. What about within the private practice market? Why do your customers pick you and what is special about it? What are the needs of a dermatology private practice or an OB-GYN practice or a plastic surgery practice? What’s special about each of these individual types of practices?
I first spoke with Dan a decade back. Here is the story. This conversation offers insights on his scaling strategy with ModMed.
There has been a bit of action for a while now in the crowdfunding world, and certain startups have been able to get themselves off the ground using the Kickstarter / Indiegogo style sites. By and large, these types of financings have gone to companies that are building physical products, digital games, etc. Fundings have
Sramana: Where are you located? Daniel Cane: We are in Boca Raton, Florida. Sramana: That is a region that does not have as much of an angel or a VC community. That makes your company’s story even more interesting.
Sramana: This is one of the few stories I have heard where this type of fundraising has taken place. It is wonderful, and it makes perfect sense. You have converted customers into very serious evangelists. Daniel Cane: Exactly. The company has done well financially, so I think everyone is happy with the outcome. Raising money
Sramana: When you started Modernizing Medical, you focused on dermatology specialists. How many specializations do you sell to today? Daniel Cane: We have also launched products in ophthalmology and optometry. This quarter we are launching into plastic surgery and orthopedics. We also have derivative products. For example, the plastic surgery product has a cosmetic derivative
Sramana: Let’s talk about your current company, Modernizing Medicine. What were the circumstances of the founding of Modern medicine? What was the genesis? Daniel Cane: Modernizing Medicine is one of those companies where two people met under the right circumstances; in this case a serial tech entrepreneur meets a visionary doctor. Both of us were