Confidential and Customized Advice

If I need confidential or highly tailored advice, can I book private consulting with Sramana, and how is that arranged?

Making Mass Customization Work: Jodie Fox, CEO of Shoes of Prey (Part 7)

Sramana Mitra: On your website, I cannot get the shape of the boots. I don’t have the flexibility to be able to change the shape of the boots. You have a certain structure to the boots that you’re offering. You offered customization on the heels, leather, and colors but in terms of the shape of

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Making Mass Customization Work: Jodie Fox, CEO of Shoes of Prey (Part 6)

Sramana Mitra: The seed round was mid-2012. Then two years later, you raised what you’re now calling Series A – the $5.5 million. Jodie Fox: Yes, we did do bridge rounds in between. In November 2013, we raised $1.75 million. Sramana Mitra: What else is interesting in your story that is worth highlighting in the

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Making Mass Customization Work: Jodie Fox, CEO of Shoes of Prey (Part 5)

Sramana Mitra: Did you have the ability to manufacture at a large scale with your design partner and did you have all the shipping and handling set up at that point? Jodie Fox: Yes, we did have the setup for the shipping and handling of international orders. We didn’t necessarily have the correct manufacturing setup.

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