According to a February 2009 ComScore report, millions of consumers have begun watching short video clips frequently throughout the day. Over 75 percent of the US Internet audience, or more than 145 million people, view videos online. Further, the average online viewer watches 312 minutes (5.2 hours) of video per month, that in segments of
CNN’s ratings soared last Thursday evening as viewers tuned in to coverage of Michael Jackson’s death, demonstrating that traditional broadcast news still has a strong pull. But when it’s not a case of breaking news, broadcasters, advertisers and publishers are still trying to figure out what forms twenty-first century media and its distribution will take. Tonight’s Deal Radar company is