BBC announces children’s world. Read our analysis of the Pre-Teens space in Segments and LifeStyles. Some raise the obvious security question. But clearly, the segment deserves attention, and BBC has decided to pay it.
Imagine you are a venture capitalist, and some little punk entrepreneur comes in and presents a business plan that projects that little kids would be adopting virtual pets. Instead of parents having to clean poop and puke, when children come calling for a chocolate lab puppy, they would introduce the little ones to virtual pets.