Sramana Mitra: Your customer base is enterprise customers? David Steinberg: Yes, our customers are enterprise. Sramana Mitra: You were just talking about specifically how you’ve differentiated and brought the pieces together using, to some extent, a roll-up strategy. Is that part of the strategy now? David Steinberg: No, we’re not a roll-up strategy.
Sramana Mitra: These companies that you brought together to get the base level offering going, how did you identify them? David Steinberg: That’s a great question. I took a core team from my last company who focused on M&A and corporate strategy. That team started looking around and calling everybody on earth. For example, we started
Sramana Mitra: That IPO was 2004? David Steinberg: That’s correct Sramana Mitra: You stayed with the public company till? David Steinberg: 2007. Sramana Mitra: Is that the timeframe in which you started the current company?
Sramana Mitra: I agree with you. Those are character traits that make great entrepreneurs. Without that, you’re not going to sustain because it takes a lot of work and energy. I’m trying to provide a framework that people can apply to ideas. David Steinberg: What I was going to say is the things that made
Sramana Mitra: Was this a company that you financed in any way or was it self-financed? David Steinberg: I maxed out my credit cards and tried to get some money from my family. They would not give me any initially. I then went to my stepfather and said, “This is what I want to do.
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Today’s entrepreneurial landscape is full of serial entrepreneurs who start really young and build company after company. Some succeed and some fail. David’s four companies have all been successful. Sramana Mitra: David, where are you from? Where were you born and raised? What’s the back story?
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By Vijay Nagarajan, Guest Author In the previous article, I discussed what an acquisition of InterDigital can do to TI. What then will happen to the cellular industry and the 3G value chain?