Sramana: You identified a significant number of problems in bus travel. Which problem did you think was the biggest? Phanindra Sama: The biggest problem of all was that people could not buy return tickets. Every time I arranged a bus to visit my parents I had to call them and have them book a return
Sramana: What led you to leave a job that you loved at TI to start redBus? Phanindra Sama: One holiday in 2005 I planned my trip home to see my parents very late because I had been busy with work. I was very accustomed to traveling by bus, and I used to take several buses
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Phanindra Sama, otherwise known as Phani, is the co-founder and CEO of redBus. redBus is India’s largest bus ticketing company and a Forbes Top 5 Startup in 2010. Phani has a BE in electrical engineering from Birla Institute of Technology and Science. Prior to founding redBus,