Sramana Mitra: Tell me a little bit about you and how this came about. You’re saying that you experienced demand from different countries for CRM. This was 2003? Katherine Kostereva: Yes. Sramana Mitra: How did you get this off the ground? Katherine Kostereva: It was just the two of us – myself and my partner. We
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. This is a fascinating story of a Ukrainian entrepreneur bootstrapping her CRM Software company to global scale. We’re thrilled to bring you Katherine Kostereva’s inspiring and super intelligent entrepreneurial journey. Sramana Mitra: Let’s get going. Where are you from? Where were you born and raised? Let’s