Sramana Mitra: A couple of metrics before we go on to the post-Lehman story. What kind of revenues were you making in college? What kind of revenues were you making from the company while you were working at Lehman? Neal Taparia: In college, we were probably making around $30,000 a year. It was nothing crazy.
Sramana Mitra: If they came to your site, what would they do? Neal Taparia: They would go there when they’re writing papers to start documenting their information. We had launched this site after putting it together over two months. Students would go there. Say they were using Catcher in the Rye, all they would have
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. We’re big fans of bootstrapping to exit case studies. This is a wonderful one. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?