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book e-commerce
Bootstrapping a Bulk Book E-Commerce Business: BookPal CEO Tony DiCostanzo (Part 2)
Posted on Tuesday, Aug 5th
Tony DiCostanzo: We engaged a professor out of Stanford who had developed some studies documenting a return on investment for companies that implemented this wellness program. We were able to take that and develop a new company without all of the baggage that the other firm had. That was the first personal foray into entrepreneurship
