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HOT TOPICS
- The Accelerator Conundrum
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- The Future: End of Capitalism
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bellacor
Thought Leaders in E-Commerce: Brenda Boehler, CEO of Bellacor (Part 4)
Sramana Mitra: What you’re talking about is often technically not so easy to do. There are lots of opportunities to push the envelope on really good visualization. Where do you see opportunities for new entrepreneurs to do interesting work bringing together new technologies in the space? Brenda Boehler: I do believe that it comes down
Thought Leaders in E-Commerce: Brenda Boehler, CEO of Bellacor (Part 3)
Brenda Boehler: When I look to where we want to take our business next, there are a number of new technologies that will greatly help people as they decorate their homes. There’re a number of concepts in other verticals that have not been implemented in our vertical yet. We have a website that has over
Thought Leaders in E-Commerce: Brenda Boehler, CEO of Bellacor (Part 2)
Brenda Boehler: The opportunity exists in creating an experience for consumers to solve a problem online. We do that in many ways. Some online and some offline. I’ll speak about lighting specifically. If you’re a lighting retailer, it’s really important that you create really good content that makes it easy for consumers to understand scale
Thought Leaders in E-Commerce: Brenda Boehler, CEO of Bellacor (Part 1)
Sramana Mitra: Let’s start by introducing our audience to yourself as well as Bellacor. What do you do? What kind of customers do you serve? Brenda Boehler: I’m the CEO of Bellacor and Bellacor Pro. We are the experts in an online space that has a passionate following in the lighting and home furnishing space.
