If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. We hear a lot from Indian and Chinese entrepreneurs. We hear some from Europeans. But thus far, not as much from Latin American entrepreneurs. WEI President Belisario Rosas is Peruvian, and is also interested in fostering further entrepreneurship in Latin America. This is our conversation from
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. We hear a lot from Indian and Chinese entrepreneurs. We hear some from Europeans. But thus far, not as much from Latin American entrepreneurs. WEI President Belisario Rosas is Peruvian, and is also interested in fostering further entrepreneurship in Latin America. This is our conversation from
If you haven’t already, please study my free Bootstrapping course. We hear a lot from Indian and Chinese entrepreneurs. We hear some from Europeans. But thus far, not as much from Latin American entrepreneurs. WEI President Belisario Rosas is Peruvian, and is also interested in fostering further entrepreneurship in Latin America. Sramana Mitra: Let’s start at
Sramana Mitra: You have chosen to grow it to a substantial level with profits. What do you want to do with this company? Is it something you’re looking to sell? Do you want to continue running it forever? Belisario Rosas: Continue it. We run the company like a family business. We want to be one
Sramana Mitra: Did you have that tendency of trying to do it all before this change happened? Belisario Rosas: Very much. I was buying. I was selling. I was doing everything. Sramana Mitra: You were running a substantial revenue company but you did not have any executive team? Belisario Rosas: That is correct. Sramana Mitra:
Sramana Mitra: Let me actually probe each of those points a bit. Did you, at this point, become an e-commerce site? Were people ordering online? Belisario Rosas: No. We barely, to this date, do any type of e-commerce. All of it is solution-based and face-to-face selling. Sramana Mitra: Talk to me about solution service infrastructure
Sramana Mitra: You were doing, more or less, the same thing that the company you were working for was doing? Belisario Rosas: Yes, very much. We just continued accepting clients that we were dealing with or looking for new clients. Sramana Mitra: How did that ramp? Belisario Rosas: Like I said earlier, we started with
We hear a lot from Indian and Chinese entrepreneurs. We hear some from Europeans. But thus far, not as much from Latin American entrepreneurs. Belisario Rosas is Peruvian, and is also interested in fostering further entrepreneurship in Latin America. Sramana Mitra: Let’s start at the very beginning of your personal journey. Where are you from?