Sramana Mitra: Your core business model is the origination fee business model? Sergio Furio: We call ourselves an originator of secure loans. That’s where our value add is. If you think about it, a collateralized loan is very complex to originate. If you can create a business that excels in processing the loans for home
Sramana Mitra: Let’s come to where you are now. Help me understand your business better. What’s happening on the platform? Who’s doing what? How are you getting paid? What do you need in terms of infrastructure to make your model work? Sergio Furio: Today, BankFacil is a secure lending platform. We are a digital lender.
Sergio Furio: We actually ended up doing exactly what we were seeing at that point, but there were too many question marks. We raised money from a couple of seed funds – one from Brazil and another from the Czech Republic. That was 25% of the round. Another 50% was from a set of 8
Sramana Mitra: While you were experimenting with lead generation and doing it on a shoestring experimentation mode, what kind of revenue level did you reach with that? Was that something that you used to bootstrap the new idea? Sergio Furio: The reason why we were doing lead generation at that point was that it was
Sramana Mitra: You were finding people online who were looking for loans and connecting them to financial institutions. Sergio Furio: At that point, it was even broader. We were looking for people looking for financial services in general. We were offering insurance, credit cards, and credit. We were capturing some basic information and doing some
Companies are starting to scale in Latin America. In this story, we bring you a FinTech company’s journey from its bootstrapped beginnings to validation, venture financing, and scaling. Sramana Mitra: Let’s start at the very beginning of your story. Where are you from? Where were you born, raised, and in what kind of background? Sergio