Yash Hemaraj is General Partner at BGV, and Founding Partner at Arka Venture Labs. This is a very interesting discussion that goes into the nuances of high velocity Positioning and Go To Market strategies.
Sramana Mitra: Before we move to the entrepreneurial discussions, could you talk a little bit about the three venture funds that have put Arka Ventures together. What do you envision would be their roles in follow-on financing in the companies that come into Arka? Yash Hemaraj: We wanted to make this an open and powerful
Sramana Mitra: If you get carried away and raise huge amounts of money, you better have a strategy of doing something that is going to get you to the right exit because all these investors also need exits and you need exits. This is a very complex set of strategic moves that you’re going to
Sramana Mitra: In the last 30 days, we’ve done story after story analyzing what’s happening on the acquisition side of B2B SaaS. I think one of the things that’s very attractive about Arka is that you’re not chasing unicorns and I’ll let you elaborate on that. Yash Hemaraj: You’re right on the point that a
Sramana Mitra: In 1Mby1M, we have a rolling admission. Anyone can join at any time. There’s no three-month program. There’s no concept of graduation. We’re building companies. What would you graduate from? We don’t believe in graduation from an accelerator really. I think these are important points, important differentiators, and important markers to pay attention
Sramana Mitra: In selecting customers to go after, what is the positioning of your company? Are you going after large enterprises? Are you going after mid-market? Are you going after small businesses? Each of them has a slightly different go-to market strategy. The inside sales point that you raise is very interesting. Freshdesk, now Freshworks,
Sramana Mitra: One point I will double-click on which comes up a lot is that we have a huge overlap in the Indian market. 1Mby1M has a big presence in the Indian market and we’ve been present for a very long time. The whole Indian SaaS category was one that we played a very big
Responding to a popular request, we are now sharing transcripts of our investor podcast interviews in this new series. The following interview with Yash Hemaraj was recorded in February 2019. Yash Hemaraj, Founding Partner at Arka Venture Labs and Partner at Benhamou Global Ventures (BGV), discusses Arka’s recent partnership with 1Mby1M to accelerate Indian B2B