By guest authors Irina Patterson and Candice Arnold Irina: So, appssavvy is one of Wider Wake deals? Paul: Yes, appssavvy is one our deals; KlipSmart is the company that we built years ago [before Wider Wake] . . . Smartclip is a company within Thomas Falk’s (one of our cofounders) empire, and that’s a video ad
By guest authors Irina Patterson and Candice Arnold Irina: So, right now you have about 20 members in Wider Wake. How do you prescreen for your membership? Paul: The membership criteria are quite tight, actually. All of the founding members have very applicable experience in digital media advertising. And that’s also reflected in the regular
By guest authors Irina Patterson and Candice Arnold This is the third interview in our series on seed financing and angel investing. Today we are talking to Paul Olliver, cofounder and CEO of Wider Wake Networks, Inc. and Steve Stratz, Wider Wake spokesperson. Wider Wake is headquartered in New York City, its member network is
By guest authors Irina Patterson and Candice Arnold Irina: And what do you think angels could do to be more successful? Bob: There’s a couple of things – fantastic question, thank you for asking that. One of the things I think that we can do better is not filter out the companies that we invest
By guest authors Irina Patterson and Candice Arnold Irina: What about your investment type? Bob: Generally we’ll do a convertible debt into an equity instrument, but that equity instrument is usually preferred stock. We have done common stock deals. Maybe 25% of the deals we do are common stock. Some members are okay without the
By guest authors Irina Patterson and Candice Arnold Irina: You already told me that for businesses that don’t get invested in, you send them a nice notice and maybe tell them to work on their businesses, right? Bob: Yeah. We actually have a category that we put a lot of businesses into; it’s called mentoring.
By guest authors Irina Patterson and Candice Arnold Irina: As far as the total available market for an idea, do you have any recommendations for that? Bob: Again, total available market, total addressable market, and the amount of market you’re going to capture are all a function of what that return is and how much
By guest authors Irina Patterson and Candice Arnold Irina: What is the typical valuation of the companies you invest in? Bob: Okay. This is my soapbox, and this is what I tell entrepreneurs. This is what I told the guys last night. Valuation is a surrogate for return. If you can empathize with an angel