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Ajay Sharma

Best of Bootstrapping: Bootstrapping with Services, Two Products, Splitting and Scaling

Posted on Tuesday, Mar 7th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Bootstrapping with service, then building two products, then splitting up the company into two, and finally, scaling a sizable product company – not the kind of stories we hear often. This story is a rare window into the journey of a group of entrepreneurs who have

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Best of Bootstrapping: Bootstrapped Srishti Software Applications with Services from India

Posted on Wednesday, Jun 9th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Bootstrapping with service, then building two products, then splitting up the company into two, and finally, scaling a sizable product company – not the kind of stories we hear often. This story is a rare window into the journey of a group of entrepreneurs who have

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Bootstrapping with Services in India: Srishtisoft CEO Ajay Sharma (Part 5)

Posted on Sunday, Jan 19th

Sramana: What was the size of the healthcare team when the companies split? Ajay Sharma: The healthcare side had grown to 50 personnel. Today, we have around 145 people on the team. We were generating around $500,000 in revenue during our beta phase. Sramana: Was that revenue earned from Indian customers or global customers? Ajay

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Bootstrapping with Services in India: Srishtisoft CEO Ajay Sharma (Part 4)

Posted on Saturday, Jan 18th

Sramana: I don’t see what risk they were afraid of. You were financing the company with your own cash. The engineers were not taking any risks. They were just there earning their salary. Ajay Sharma: Some of them thought that we were not going to be able to pay their salary. At that time, the

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Bootstrapping with Services in India: Srishtisoft CEO Ajay Sharma (Part 3)

Posted on Friday, Jan 17th

Sramana: You had three verticals; media companies, healthcare companies, and finance companies. Which vertical did you decide to focus on when it was time to build a product, and why? Ajay Sharma: When we looked at the financial companies, we realized that it was a market area that we understood well, but we also recognized

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Bootstrapping with Services in India: Srishtisoft CEO Ajay Sharma (Part 2)

Posted on Thursday, Jan 16th

Sramana: What were the primary sectors that you supported? Ajay Sharma: We did a lot of application integration work for healthcare companies, media companies, and financial companies. Those were our three primary verticals. In 2004, we ran into some challenges. In fact, the period between 2004 and 2005 was challenging for most Indian services companies. At

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Bootstrapping with Services in India: Srishtisoft CEO Ajay Sharma (Part 1)

Posted on Wednesday, Jan 15th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Bootstrapping with service, then building two products, then splitting up the company into two, and finally, scaling a sizable product company – not the kind of stories we hear often from Indian entrepreneurs. This story is a rare window into the journey of a group of

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