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agiloft
Competing with Giants: Colin Earl, CEO of Agiloft (Part 6)
Sramana Mitra: Talk to me similarly about how you position against ServiceNow and Apttus in contract management. Colin Earl: It’s essentially the same positioning. The Agiloft platform allows us to do two things. It allows us to configure the product to meet the needs of an individual customer in a period of weeks and it
Competing with Giants: Colin Earl, CEO of Agiloft (Part 5)
Sramana Mitra: Let’s go back to specifics. What was your customer acquisition strategy? Was it direct sales? You had a set of customers who were on your previous product and were switching or upgrading to this one. Was that the first set of customers that you got? Colin Earl: Yes, that was the first set of
Competing with Giants: Colin Earl, CEO of Agiloft (Part 4)
Sramana Mitra: All these years, it’s a progression and evolution of the same company that you’re still running today? Colin Earl: That’s right. Sramana Mitra: This previous product that you’re comparing your current contract management software with, what year was that? Colin Earl: The first product was roughly in 1996 to 2002. We ran with
Competing with Giants: Colin Earl, CEO of Agiloft (Part 3)
Colin Earl: The next thing that happened was somewhat of a surprise. It was being picked up by very large businesses. I won’t mention by name but it’d suffice to say that one client was one of the world’s largest defense contractors. When a guy representing them called, I asked him what they will be using it
Competing with Giants: Colin Earl, CEO of Agiloft (Part 2)
Sramana Mitra: You had IBM paying the bills and you were basically hatching a company on the side. You had the time and runway to do that. Colin Earl: As anyone working 40 hours a week. Sramana Mitra: Tell me about what you were doing on the side. Colin Earl: I was working on an
Competing with Giants: Colin Earl, CEO of Agiloft (Part 1)
Colin’s company has to compete with Salesforce.com, ServiceNow, and Apttus with a bootstrapped business. Read on to learn how he does so. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Colin Earl: I was born in London
