Sramana Mitra: What kind of competition are you seeing on the market? I know there is a lot of activity in the data space right now, and everybody wants to be categorized on their big data these days. It sounds as though you have relatively mature capabilities since you have been in business for seven
Sramana Mitra: The clustering itself is dynamic? Are you coming up with algorithmic clusters? Omer Artun: That is right. The platform we use runs on a Hadoop-based framework, and it is cascading frameworking. It also has algebraic contruction tecniques (ART) integrated. This way, we can run these algorithms in a scalable, multi-tenant way. Basically, each
Sramana Mitra: What kind of customers were you working with before you raised the money? You mentioned that you built your business in a bootstrap mode, and then demand for your company or products went up. That is when you decided to move to Silicon Valley. Tell me a bit about what happened in the
Omer Artun is the founder of AgilOne, a company which provides cloud-based predictive customer analytics. He studied at Brown University and holds a PhD in computational neuroscience/machine learning and physics. He previously worked for McKinsey & Company and for the marketing division of Best Buy. Seven years ago he decided to found his own company
Sramana Mitra: How did you convince your first couple of customers to go with you? Omer Artun: They were people whom I helped as a consultant. Once I built up trust with them, I told them I could do what this other vendor was doing for them much cheaper and better. That is how I
Sramana Mitra: What e-commerce systems do they work with? Omer Artun: This doesn’t matter to us. It is a rest API. Any e-commerce system can pull the data out of it. If you think about the day in a life of a marketer, we are trying to do other things than just starting up recommendations