The 4 billion people at the base of the economic pyramid (BOP)—all those with incomes below $3,000 in local purchasing power—live in relative poverty. Their incomes in current U.S. dollars are less than $3.35 a day in Brazil, $2.11 in China, $1.89 in Ghana, and $1.56 in India. Yet together they have substantial purchasing power:
By David Stoker, Guest Author Whenever ‘MicroFranchising’ is mentioned a prominent example is cited: the Scojo Foundation. It was recently highlighted in the January 2007 edition of the Economist and in an article by Swaminathan S. Anklesaria Aiyar in the Economic Times entitled MicroFranchising: the Next Big Thing. Scojo brings reading glasses to the poor
When I first started writing this blog, I wrote a series of pieces on MicroEntrepreneurship. Today, as the world is making giant leaps in embracing the entrepreneurship potential buried in the lowest rung of the poverty pyramid, I want to showcase a few of those pieces for your reading. Tier 4 Market Definition : I
After having dealt so much with education, we also examine some of the other issues which are of interest and importance to Raj. SM: We have spent a good amount of time addressing education. What other issues are on the top of your mind at this point? RR: The big picture where education comes in,