Sramana Mitra: What channels are most of your content distributed on? Is it social media? Is it Facebook? Peyman Nilforoush: We assumed the same thing, that most of it will be on Facebook. However, it’s very specific to the kind of content. For example, we have a lot of B2B clients. A lot of times
Sramana Mitra: Are you talking about the category that Outbrain and Taboola have been in? Peyman Nilforoush: They are the ad networks. Sramana Mitra: They were in the business of propagating and pushing content.
Sramana Mitra: What was the name of your ad network? Peyman Nilforoush: NetShelter. Sramana Mitra: What years were these? Peyman Nilforoush: From late 1999 to 2008. In 2008, we raised $26 million in venture capital. We moved to San Francisco in 2009 and started building out the company and scaling it out. We ended up
Joe bootstrapped his first digital media/ad network business to $50 million in revenue and then sold it to private equity. Later he started a second business, an e-commerce company, that he bootstrapped for a year and then raised venture capital. His third business is a spin-off within the second business that takes him back to
We have covered online travel extensively over the last couple of years, beginning with the in-depth analysis, Web 3.0 and Online Travel. Here is an overview of the online travel startups to watch:
I have done numerous interviews with entrepreneurs on this forum. Here’s a list of 10 Web entrepreneur interviews that I think have the most interesting strategy discussions on how each of them are building their companies:
I have been promising many of you that I will do this post based on where things are currently on the internet. So here it is.
YuMe is a broadbrand video advertising network that allows publishers to organize their content into various categories that can be delivered to any device. Co-founders Jayant Kadambi and Ayyappan Sankaran realized that the video ad networks were mere extensions of text and banner ads and that the video ad network had a tremendous potential for