Sramana Mitra: People are learning to market better. The packaging in India used to be really shabby. People understand that if you’re trying to position a sophisticated product, it needs to have sophisticated packaging. Frankly, India has such a great tradition of artisans and craftsmanship. There’s no reason why you can’t do phenomenally beautiful packaging
Sramana Mitra: Does that mean that you don’t invest in the major metro-oriented, the higher end consumer-oriented businesses, or the global enterprise? Shalini Prakash: Of course, we do. We do everything. Nothing has changed. Most companies that we’re seeing today in the market are mostly focused towards the next 200 or 300 million people. Having
Responding to a popular request, we are now sharing transcripts of our investor podcast interviews in this new series. The following interview with Shalini Prakash was recorded in March 2019. Shalini Prakash, Venture Partner at 500 Startups India, talks about the opportunities in the Indian market. Sramana Mitra: Let’s start by giving our audience a
Shalini Prakash, Venture Partner at 500 Startups, India, talks about the opportunities in the Indian market.
By guest authors Irina Patterson and Candice Arnold Irina: Do you serve on the boards of any of the companies you invested in? Christina: No, I don’t. I do serve on some advisory boards, but those aren’t the companies that I have invested in. Irina: What do you think entrepreneurs could do better? Christina: Going
By guest authors Irina Patterson and Candice Arnold Irina: What do you think angels could do to improve the entire entrepreneurial ecosystem? Dave: It seems the most important thing is providing small amounts of capital early on when companies are getting started and providing advice and support, either in business or product development or marketing.
By guest authors Irina Patterson and Candice Arnold Dave: When I receive a referral from someone, I always ask, “Are you investing?” If he’s not investing, I really want to understand why. Why does he think if he’s not going to invest that it’s a good opportunity for us to invest? I sort of hold
By guest authors Irina Patterson and Candice Arnold Irina: When you’re deciding whether to invest in a company, to what factors do you give the most weight? Dave: Usually, product is the most important to me. But I think a lot of people say team is most important. I do agree with that, but it’s