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- The Accelerator Conundrum
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3strand
Redesign SramanaMitra.com
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. As regular blog readers, how would you like to see the user interface and experience of SramanaMitra.com redesigned? How would you want to interact with it? What would you add? What would you take away? We’ll be
Redesign That: Online Personal Finance (Part 4)
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. These past few weeks, we have pretty much been living and breathing money management in our quest to find ways to improve the design of the user experience. Now it’s time to choose the lucky website to be
Designs of the Week: Political Campaign Posters
Although the US presidential election has come and gone, after seeing graphic artist and illustrator Shepard Fairey’s recent Obama “Hope” posters, we became curious about how past presidents portrayed themselves through the graphic design of their posters.
Redesign That: Online Personal Finance (Part 1)
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. Redesign That: Personal Finance 3.0 Seeing as how many of us are trying to put a lockdown on our spending this year, we decided to take a broad look across personal money management websites, evaluate their pros
Designs of the Week: Simplicity
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. Does anyone else feel as though things are way more complicated than they have to be? After we read John Maeda’s book ‘Laws of Simplicity’, he quickly became one our heroes as an advocate for simple design.
Design That Moves Business: What exactly is “customer-centric”?
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. Everyone claims to take a “customer-centric” approach to business these days. You may have even heard more people using the terms “design research” or “strategic research.” Such an approach has been used to validate the work of
Designs of the Week: Organic Furniture Design
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. It is only in the past 30 years or so that organic design has only been able to be manufactured industrially, making it available on the mass market. In design, the term “organic” relates to curves and
Designs of the Week: Redesigning the Wine Experience
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. The experience of drinking wine holds all the allure of history, science and nature poured into one glass. While we will always appreciate classic and traditional approaches to wine drinking, we’ve found people redesigning the modern-day wine
