Zain Jaffer: Just to set the context, Vungle was recently acquired by a private equity group called Blackstone for $780 million all cash. The transactions closed towards the end of 2019. At that point, we started a company called Vungle and were producing video ads. We didn’t know what to do with these video ads.
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Anthony is building a very interesting programmable communication platform company that has its roots in Wisconsin. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?
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Today’s 472nd FREE online 1Mby1M Roundtable For Entrepreneurs is starting in 30 minutes, on Thursday, February 13 at 8 a.m. PST/11 a.m. EST/5 p.m. CET/9:30 p.m. India IST. Click here to join. PASSWORD: startup All are welcome!
Sramana Mitra: What year was that? Zain Jaffer: That was 2006. I had been highly obsessed with internet startups for the last five years. It’s time for me to really enjoy myself and be a student and not get involved in anything. I needed a bit of a break. The first few nights, I organized
Sramana Mitra: If you look at your entire body of competitors, what is the degree of penetration of your kind of technology? Brett Williams: I don’t have the number on it. Anecdotally, the penetration of this at the enterprise level, is probably 50% to 60%. In the SMB, it’s much smaller. There’s not an offering
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. This is a delightful story of a young entrepreneur duo’s goofy journey to a huge exit! Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?
Brett Williams: Attackers have increasingly become sophisticated. In Cyber Command, I saw that capabilities that were earlier exclusively only nation state capabilities are now readily available on the dark web and other places. Companies need to move beyond simple firewall and signature detection systems. Our product is based on behaviors and being able to recognize