Sramana Mitra: Talk to us a little bit about your fundraising process? What proof points did you go to raise money with and whom did you raise money from? What was the rational for raising money and what were the circumstances in which you raised money? Domingo Guerra: We were pretty naive about fundraising. We
Frank Greer: As long as the product is in the market, we will be operating this cloud infrastructure. It gave them the confidence to have a partner that could do all of those things. It let them focus to come up with the product, source the product, manufacture the product, and get it distributed. They
Sramana Mitra: Who was the first customer that adopted your solution? Domingo Guerra: We had a lot of initial beta customers. Automotive companies were doing manual testing of apps, and we were helping them automate that. The first paying customer was one of the largest ad networks. When you play a game, for example, you
In 1M/1M, we have a wonderful company from Ahmedabad, India, the capital of the Indian state of Gujarat. The company is called The Creative Artisans, and it specializes in artisanal fabrics. Gujarat, for the uninitiated, is a region of India known for its textile industry. Creative Artisans supplies custom fabrics to major fashion houses like Ralph
Sramana Mitra: Let’s go through some use cases. It sounds like you cater to different industry sectors. Take IoT use cases from three different sectors and let’s walk through them. Frank Greer: A great example for a company that we helped is Bushnell. Bushnell is a well-known brand in the outdoor products category. They’re well-known
Domingo Guerra: During my MBA, I decided to focus on entrepreneurship. Santa Clara has a very flexible program and you get to pick a lot of the classes and core competencies that you want to focus on. I decided to shadow a lot of the professors there that had entrepreneurship experience. In the last semester of the program,
Let’s review some more IoT use-cases through Frank’s eyes. Sramana Mitra: Let’s start at the very beginning of the Zipit story. Tell us a bit about the company. What do you do? How do you do what you do? Also, give us a bit of your background. Frank Greer: I’m the CEO of Zipit Wireless.
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Domingo came into the market at a time when his original value proposition to enterprises wasn’t that urgent. Over time, however, the mobile security challenge has grown into a critical issue, and now the company is thriving. Sramana Mitra: Let’s start at the very beginning of