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From New Zealand to Silicon Valley: Victoria Ransom’s Wildfire Journey (Part 6)
Sramana: How important is it to develop a unique culture in a company? Victoria Ransom: In my opinion, one of the things we have done well at Wildfire is that we took time and effort to create a great place to work. People at Wildfire are passionate about being at Wildfire. The culture is a
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From New Zealand to Silicon Valley: Victoria Ransom’s Wildfire Journey (Part 5)
Sramana: Does Wildfire have good capabilities for small businesses, or is it out of reach for them? Victoria Ransom: We have the campaign capability that can be operated at 99 cents a day. We also have a small business option for our platform that is in the low hundreds for a month. We have small
Catching Up On Readings: iPhone Makeovers
iPhone owners may be interested in this New York Times story about jazzing up their phones. It can be expensive, but those who have done it like having a phone that stands out.
From New Zealand to Silicon Valley: Victoria Ransom’s Wildfire Journey (Part 4)
Sramana: Do you have a segmentation of your customer base? Victoria Ransom: There are a lot of SMBs using our product but our focus has been on mid-sized and large brand businesses. That is where we have growth that is powered by our sales force. Our SMB growth does nicely on its own without any
From New Zealand to Silicon Valley: Victoria Ransom’s Wildfire Journey (Part 3)
Sramana: How did Kayak and Zappos find out about you? Victoria Ransom: Zappos had an employee who went on some vacations with Access Trips. We reached out to him, and he put us in touch with the right person. Kayak had heard of us, and at the same time we were doing outreach through our
Bangalore Entrepreneurs Pitching At Roundtables On April 3rd
The entrepreneurs listed below will be pitching their businesses to Sramana Mitra during three dynamic roundtable sessions at the Citrix Executive Briefing Centre in Bangalore, India, on Tuesday, April 3, 2012. There are still a few seats left, register here. Roundtable 1 Ajit Narayan, Avaz Cohan Sujay Carlos, Aiaioo Labs Janakiram Ganesan, MineWhat Hari Babu,
From New Zealand To Silicon Valley: Victoria Ransom’s Wildfire Journey (Part 2)
Sramana: Why did the two of you decide to start an adventure travel company as your first entrepreneurial venture? Victoria Ransom: When we were in investment banking, we were both looking to learn to surf. We had tried to find a trip where we could do that, and everything we found seemed to be oriented
Tuesday, April 3: Roundtables For Entrepreneurs In Bangalore
On Tuesday, April 3, 2012, Sramana Mitra will be participating in several events for entrepreneurs in Bangalore, India. In the afternoon, Citrix will be hosting three roundtable sessions where 15 entrepreneurs will have the opportunity to pitch their businesses to Sramana for immediate feedback and guidance. You can register to “attend” to watch and learn.
